Investing In Women: Accelerating Progress Through the Youth in Animation and Post-Production Initiative - YAPPI

International Women’s Day serves as a global platform to recognize and honor the achievements of women and advocate for gender equality. This day exemplifies the strides women have made and the journey ahead. The theme for this year, “Invest in Women, Accelerate Progress,” resonates profoundly, highlighting the transformative power in animation and post-production industries, where women have historically been underrepresented.                        

Empowering Women In Animation: 

The Youth in Animation and Post-Production Initiative, a collaboration between the Del-York Creative Academy and Mastercard Foundation, stands as a beacon of hope, paving the way for young women to thrive in animation and post-production.                       

In the dynamic realm of animation, women have long been pioneers, breaking barriers and shaping the industry. From early trailblazers to contemporary innovators, these women have developed the art form and invested in themselves and others to propel the field. As we celebrate Women’s History Month, let’s honor these trailblazing icons who made significant contributions during the Golden Age of Animation and now. 

One such pioneering figure is Lotte Reiniger, a German animator who made history as one of the first female animators. Reiniger’s groundbreaking work in silhouette animation, notably with her film, “The Adventures of Prince Achmed,” in 1926, showcased her immense talent and creativity. Despite facing gender barriers in her time, Reiniger persisted, leaving an indelible mark on the animation landscape. 

Another notable figure across Africa and the globe is Wanuri Kahiu, a Kenyan filmmaker whose work challenges societal norms. Her animated short film, “Pumzi,” captivated audiences worldwide with its powerful storytelling and stunning visuals, earning her a spot among the most influential voices in African cinema. 

In addition to Kahiu, Rebecca Sugar is an American animator and the creator of “Steven Universe.” Mary Blair, whose vibrant and whimsical artwork revolutionized animation at Disney. Blair’s distinctive style is in classics like “Cinderella, Peter Pan, and Alice in Wonderland.” These exceptional women have broken glass ceilings and paved the way for future generations of female animators. 

Fast forward to the present day, we witness initiatives like the Youth in Animation and Post-Production Initiative (YAPPI), which recognize that investing in women isn’t just a moral imperative; it’s a strategic decision that yields immense benefits for societies and economies. These women can unleash their creativity and talent in an inclusive environment by providing access to training, mentorship, and resources. 

Empowerment goes beyond acquiring skills; it’s about instilling confidence and nurturing leadership qualities. It is not only a matter of social justice but also smart economics. Studies show that closing the gender gap in the workforce could add approximately $12 trillion to the global gross domestic product- GDP. By this, these individuals become engines of growth to thriving and inclusive worldwide. 

Successful initiatives are often accompanied by inspiring success stories that showcase the transformative impact of investing in women and youth. From budding animators to seasoned post-production professionals, individuals are gaining valuable skills by participating in the YAPPI program, where they bring their ideas to fruition. These driven youths, especially women, are making positive changes, and their journey is a testament to the immense potential of those who dare to dream. As we celebrate International Women’s Day and reflect on investing in women to accelerate progress, YAPPI reminds us of the power of women and youth and how their empowerment can drive transformative change in the animation and post-production industry and society. The achievements of our women will continue to create a more inclusive and equitable future for all.                                                        


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Posted By: Adah Daniel
1 month ago